Data Science Book: Profit Driven Business Analytics
Sep 26, 2019

Reading time 5 min.

Verbeke, Baesens and Bravo have written a data science book focusing on profit. Instead of the typical statistical or programming point of view, Profit Driven Business Analytics has a self-proclaimed value-centric perspective.

This means the book approaches each topic with a focus on profit, costs and ROI. Each data science subject is briefly explained and illustrated with business cases. The authors concentrate on how profit can be taken into account (e.g. cost matrix and cost-sensitive methods).

After a quick overview of data preparation, each classical machine learning algorithm is discussed (high level). The chapter on uplift modeling has a particular attention. Several business applications are covered such as fraud, risk management, HR analytics and marketing. The book has a strong academic flavor with plenty of exercises and references. Profit Driven Business Analytics is an excellent reading, should you need to justify data science projects and focus on moving from accuracy percentage to benefits in money.


Leave your comments / questions for this practitioner

To write a comment please
or
Services
Category filter
Concern filter
Type filter
Sort
 

All categories

Brain Hacking
$120 USD
mentorship session
Online Brain Fitness Coaching

This service consists on helping you to find the equilibrium of your brain energetic stages, so you are able to achieve more meaningful results by improving your inner executive brain resources, such as focus, attention, creativity, planning, and decision making, both at work and in your personal life.

Such service consists of a series of guided coaching sessions that will lead you to an efficient brain fitness optimization that will improve the quality of your life.

The objective of the coaching sessions is to assist you on finding and working your very own best inner potential, from your inside to your outside, to enhance your brain capacities, be able to achieve more meaningful results, and improve your well being.

Proper Brain Fitness will help you on achieving the following:

1. Resignify old toxic conditioned paradigms that are currently limiting your potential.
2. Balance your mental, emotional, physical and spiritual energetic stages present in the brain.
3. Optimize your quality of life habits, by enhancing proper brain nutrition and brain fitness based on physical activity.
4.Discover and design your own routines to consciously maintain your brain fitness.
5. Rewire and re-program your brain with new set of values, and beliefs to stick and practice based on their own desired experience and quality of life.

Price is set for individual session hours, however, discounts will apply according to previously agreed number of pre set sessions.

Service available also for Spanish and Portuguese speakers.

Johann Strerath
Brain Hacking
$1000 USD
therapy session
Welcome to Eden by Lilas

REBIRTH. TRANSFORMATION ENERGIES AND SOUL

SACRED TANTRA OF THE TRINITY

LilasEdenLove

Related Articles

View All
Registered individuals enjoy all the possibilities of Core Spirit.